ICE prioritisation
Helps you choose which ideas to start with when there are more ideas than hands.
What it is
Each idea gets three scores from 1 to 10: Impact — how much it will help, Confidence — how sure you are it will work, Ease — how easy it is to do. Multiply or add the scores; the top of the list is what to do first.
How to use it
- Put all the ideas in one list.
- Score each one on the three scales — ideally two or three of you, so the scores are more honest.
- Sort by the total.
- A month later, check whether what was on top worked, and adjust the scores.
Example
The idea “answer every lead within 5 minutes”: impact 8, confidence 7, ease 6 — total 336. The idea “a new website”: 7, 5, 2 — total 70. So first: answer leads fast.
